![Channel Roadblock](/sites/default/files/2021-12/Channel%20Roadblock.jpg)
PracticeUpdate - Channel Roadblock
Channel Roadblock enables advertisers to run exclusive, flexible ad creative across all ad zones, in multiple sizes, on a specialty channel page.
Description
- Banner ad placement within a PracticeUpdate specialty channel “roadblocked” with creative from a single advertiser
- Flexible ad creative runs across all ad zones, in multiple sizes, on a channel page
Benefits
- 100% share of voice (SOV) for a given time period
- Reach a robust list of highly engaged healthcare providers (HCPs) across a range of specialties
Issuance
• Weekly