
Journal - Cover Tips
As a semi-transparent wrap around the journal, cover tips have an improved message recall compared with other premium advertising positions, integrating your brand with a highly respected medical publication.
Description
- Postcard-like advertisement affixed to front cover of journal
- Sizes vary by journal
Benefits
- Improved message recall compared with other premium advertising positions
- Distinctly separate brand materials from other direct-mail campaigns
- Associate brand with superior editorial content
Issuance
- Journal dependent, typically monthly